Are You Too Boring?
My wife Lisa and I went out to dinner with some friends last weekend, and after dinner we all decided to walk across the street and get dessert at the Stone Cold Creamery.
And let me tell you, if you’ve never been to Stone Cold Creamery, you need to check it out.
In addition to having the best ice cream on the planet, they make incredible use of the “entertainment factor”, and rest assured, it keeps their customers coming back for more (myself included).
If you’ve never been, I won’t ruin the surprise by telling you how they do what they do.
Instead, I’ll let you find out for yourself.
As home-based business owners, there’s a valuable lesson to be discovered here.
Most business owners are incredibly boring when it comes to selling their product or service.
They create these brochures that are full of facts, figures, statistics and graphs, that are meant to show everyone how great they are.
Have you ever seen garbage like this?
Of course you have.
And when you got one of these boring brochures, what did you do with it?
That’s right, you deep sixed it, right into the trash can.
It’s no surprise that the businesses who produce this garbage aren’t making any money.
If you bore your prospects to death, they’ll never stick around long enough to spend money with you.
But, on the other hand…
If you entertain, as well inform, not only will your prospects buy what you’re offering, but they’ll tell others about you as well.
You see, people love (and need) to be entertained.
Consider yourself.
When I communicate with you, I don’t show you how to make more money in business by quoting statistics and figures.
How boring would that be?
Instead, I share personal experiences and stories (some of which are incredibly embarrassing).
I also let you see inside my life, and let you know that I’m a regular person just like you.
As a result, you’re entertained.
Imagine how successful I’d be with my mold business (at www.getmoldsolutions.com) if I didn’t entertain my prospects.
For most, the subject of mold is incredibly boring.
Yet I average $7,000.00 - $10,000.00 a month from this little project, and all I do is send a weekly email to my subscribers, which takes less than 15 minutes.
And trust me, if I can entertain folks when talking about the subject of “mold” (and make this kind of money doing it), I can sure as heck show you how to make great money by entertaining YOUR prospects.
Cause the truth is…
It ain’t hard when you know what you’re doing.
And if you’ve got a topic that’s a little more exciting than mold, it’s gonna be REALLY easy!
How would you like to make more than $1,500.00, for writing an email that only took you a few minutes?
It’s possible you know.
But it ain’t gonna happen if you bore people to death.
If you want to find out How I Write Entertaining Emails That Make $7,000.00 to $10,000.00 A Month In Sales, then you’ll want to Click Here right now.
I look forward to showing you my secrets.
Dedicated to your success,
Kevin Thompson
And let me tell you, if you’ve never been to Stone Cold Creamery, you need to check it out.
In addition to having the best ice cream on the planet, they make incredible use of the “entertainment factor”, and rest assured, it keeps their customers coming back for more (myself included).
If you’ve never been, I won’t ruin the surprise by telling you how they do what they do.
Instead, I’ll let you find out for yourself.
As home-based business owners, there’s a valuable lesson to be discovered here.
Most business owners are incredibly boring when it comes to selling their product or service.
They create these brochures that are full of facts, figures, statistics and graphs, that are meant to show everyone how great they are.
Have you ever seen garbage like this?
Of course you have.
And when you got one of these boring brochures, what did you do with it?
That’s right, you deep sixed it, right into the trash can.
It’s no surprise that the businesses who produce this garbage aren’t making any money.
If you bore your prospects to death, they’ll never stick around long enough to spend money with you.
But, on the other hand…
If you entertain, as well inform, not only will your prospects buy what you’re offering, but they’ll tell others about you as well.
You see, people love (and need) to be entertained.
Consider yourself.
When I communicate with you, I don’t show you how to make more money in business by quoting statistics and figures.
How boring would that be?
Instead, I share personal experiences and stories (some of which are incredibly embarrassing).
I also let you see inside my life, and let you know that I’m a regular person just like you.
As a result, you’re entertained.
Imagine how successful I’d be with my mold business (at www.getmoldsolutions.com) if I didn’t entertain my prospects.
For most, the subject of mold is incredibly boring.
Yet I average $7,000.00 - $10,000.00 a month from this little project, and all I do is send a weekly email to my subscribers, which takes less than 15 minutes.
And trust me, if I can entertain folks when talking about the subject of “mold” (and make this kind of money doing it), I can sure as heck show you how to make great money by entertaining YOUR prospects.
Cause the truth is…
It ain’t hard when you know what you’re doing.
And if you’ve got a topic that’s a little more exciting than mold, it’s gonna be REALLY easy!
How would you like to make more than $1,500.00, for writing an email that only took you a few minutes?
It’s possible you know.
But it ain’t gonna happen if you bore people to death.
If you want to find out How I Write Entertaining Emails That Make $7,000.00 to $10,000.00 A Month In Sales, then you’ll want to Click Here right now.
I look forward to showing you my secrets.
Dedicated to your success,
Kevin Thompson
posted by Kevin Thompson at 3/15/2006 08:40:00 AM
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